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reviews_and_ramblings ([personal profile] reviews_and_ramblings) wrote2010-03-06 09:56 am

Gay Commercial: Hyundai

Commercials for cars aimed to the LGBT community seem to be pretty common, and they are usual quite good. But they are always for pretty and small cars, I think it will be interesting to see when the cars will become bigger and stronger, family cars... it will mark not only a change in the automotive market.

This post is part of a series of lifestyle scenarios called Smart is in, created by former agency Bensimon Byrne. In the series there are hetero date, family date and also this one, a lesbian date (or possible one) (thank to [livejournal.com profile] janedavitt for the tip):



But Hyundai is not new to the gay commercial world, this is a french commercial:


[identity profile] shadownyc.livejournal.com 2010-03-06 08:11 pm (UTC)(link)
These are fabulous! Thank you for sharing them. :)

(Anonymous) 2010-03-24 03:25 pm (UTC)(link)
I have to say calling lesbians lesbos is up there with calling gay men queers or poofs, I understand from your reviews and interests that you're a very progressive person but in this case and with this language, it says the opposite.