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Commercials for cars aimed to the LGBT community seem to be pretty common, and they are usual quite good. But they are always for pretty and small cars, I think it will be interesting to see when the cars will become bigger and stronger, family cars... it will mark not only a change in the automotive market.

This post is part of a series of lifestyle scenarios called Smart is in, created by former agency Bensimon Byrne. In the series there are hetero date, family date and also this one, a lesbian date (or possible one) (thank to [livejournal.com profile] janedavitt for the tip):



But Hyundai is not new to the gay commercial world, this is a french commercial:


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